Fun With Numbers: Anime as Light Novel Advertisments in 2013

While light novels work a bit differently from manga in several key ways (stronger second-week showings, lower thresholds, etc.), they similarly often see big boosts after and presumably due to from anime adaptations. I collected the light novel sales history of the series to get anime adaptations in 2013 on this doc, and plotted them on the charts below, to illustrate which series did and didn’t get visible boosts.

This post doesn’t cover series with no post-airing releases (Maoyu, Uchoten Kazoku) or no pre-airing releases (Free/High Speed).

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Sell Me in 20 Minutes: Arpeggio of Blue Steel, Non Non Biyori, and Unbreakable Machine Doll

I put myself on the record this August saying that Arpeggio might be the Those Who Hunt Elves of the modern era, with the potential to sell well enough to launch an industry trend. Only this time with all-CG animation instead of late-night TV timeslots. The CG is still a tad weak when used for big movements, or presentation that would be more exaggerated in a hand-drawn series, and it took me about halfway through the episode to get accustomed to. But once I did, there was very little not to love. Kishi Seiji is doing a good job of keeping most of the body language to more small, natural-looking motions and making every frame of that count. The big flourishes were, as expected, saved for the naval battle sequences, which looked mighty fine. The story, a large-scale ambitious beast and looking to create a sci-fi world without putting everything in space, also appears highly intriguing. I’m looking forward to seeing how the crew, presumably a Nadesico-style quirky bunch of doers, gels together as a group as the series goes on. I’ve got at least 3 weeks worth of interest in this one.

Arp-1-1

Especially since these sub battles are going to be regular things

Oonuma Shin is sitting this season out, but one of the prospects at studio Silver Link got his crack at being in charge today. And the result was just as backgroundy as I could have hoped for. The intro was spiffy thanks to the scenery, and the rest of the episode carried on with a fun, slow pace with echoes of Hidamari Sketch and Yuyushiki. It’s getting 2 more episodes from me to see if it stays fun and consistent.

Speaking of typically one-director studios branching out, Unbreakable Machine Doll would be the only the second Studio Lerche project not helmed by Kishi Seiji. But it didn’t show much of a dropoff, and packed a mean punch with an early, fresh-feeling train action sequence. The steampunk setting seemed to offer some depth, but it turned out to be ostensibly just a battle academy series in the vein of Yugioh GX or Phi Brain, albiet with pretty action. I might have kept up with it in a less busy season, but right now I don’t see a strong appeal. Dropped.