Fun With Numbers: Anime as Manga Advertisments in 2011 (Part 1: The Solid Baselines)

Update 2 (July 15, 2014): New, more accurate data is here.

Update (Jul 1, 2014): This post doesn’t measure releases in 2-week totals, which turns out to be a huge deal in many, many cases. I’m currently working on an updated version of both this and the other 2011-2012 manga boost posts. Just be aware of that before citing the data from here regarding any one show.

Some time ago, I published an article looking at how anime adaptations produced in early 2012 affected the sales of their source manga. It was interesting data to take a look at, and it was interesting to see which anime really boosted the manga sales. Long story short, there are cases where a manga really jumps from mid-tier to franchise level (Space Brothers, Kuroko’s Basketball, Inu x Boku SS) soon after the anime airs, and cases where the anime doesn’t have much visible effect.

It was very intriguing to look at, but it wasn’t a sample large enough to draw real definitive conclusions from. So I’ve recently been pulling sales records for manga that had an anime adaptation air in 2011, to get a better idea of how the two media are interrelated. This post contains the first half of that data, specifically the data for which I have specific totals from both before and after the anime first aired, and some observations on that data.

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Manga Olympics for Bloggers (Shonen/Seinen Round 1): Shonen Manga and Redefining Manliness

This post represents the first of three entries our blog is submitting to the Manga Olympics for Bloggers. Voting begins in a few days on June 16th, so just enjoy the article for now. Or check out our illustrious competition.

Shonen manga, as literally defined, are manga marketed towards young boys. There are several implications of this definition, but I’m going to zero in on one in particular for the moment. Because shonen manga is popular with and being marketed towards younger boys, it must to some degree adhere to their notions of manliness, but still holds a unique opportunity to redefine what they see as cool, manly traits to aspire to. Let’s dive right in and take a look at some of the many shonen manga that subtly teach kids life lessons.

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