Fun With Numbers: Anime as Manga Advertisments in 2010

I’m adding the 2010 manga-adaptation anime into the sample of adaptation effects on their source material. Many, though not all, series show some degree of significant bump. Nitty-gritty data is collected here, and displayed below. An impressive 20 of the 26 series I looked at made the Oricon charts at some point, though one of them (Rainbow) ended before the anime began. One that didn’t, Seikon no Qwaser, is still running at 8 years, 18 volumes (it’s hardly the only series to run that long without charting, I’m just pointing out that manga can run for a long time without seeing the light of day chart-wise).

Note: For High School of the Dead, both volumes 4 and 5 came out well before the anime, and volume 6 came out during its broadcast. The gap in time was so big that they came out before mal tracked numbers for series, only posting top 10 lists. I used the available 2008 manga data to approximate the average value, in volumes, of the #10 slot to get a rough estimate of the threshold. Even holding v4 and v5 to the maximum threshold from those weeks, the 130,000 v6 and 200,000 v7 it puts up post-anime is evidence of a significant bump.

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Fun With Numbers: Anime as Manga Advertisments in 2011 (Part 1: The Solid Baselines)

Update 2 (July 15, 2014): New, more accurate data is here.

Update (Jul 1, 2014): This post doesn’t measure releases in 2-week totals, which turns out to be a huge deal in many, many cases. I’m currently working on an updated version of both this and the other 2011-2012 manga boost posts. Just be aware of that before citing the data from here regarding any one show.

Some time ago, I published an article looking at how anime adaptations produced in early 2012 affected the sales of their source manga. It was interesting data to take a look at, and it was interesting to see which anime really boosted the manga sales. Long story short, there are cases where a manga really jumps from mid-tier to franchise level (Space Brothers, Kuroko’s Basketball, Inu x Boku SS) soon after the anime airs, and cases where the anime doesn’t have much visible effect.

It was very intriguing to look at, but it wasn’t a sample large enough to draw real definitive conclusions from. So I’ve recently been pulling sales records for manga that had an anime adaptation air in 2011, to get a better idea of how the two media are interrelated. This post contains the first half of that data, specifically the data for which I have specific totals from both before and after the anime first aired, and some observations on that data.

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